When it comes to updating your Pinterest account, frequency is probably what you are worried most about. While it’s true that frequency is a critical success factor for your marketing plan, it’s not the only factor that you have to worry about.
Frequency
Let’s start by getting this out of the way since some of you may already have too much on your plate – marketing-wise. In Pinterest, the most active users get the most followers. At the very least, you need to come up with several new pins and repins every week.
Just one or two pins and repins for the week can be sufficient, but people will be expecting a lot of quality and value from those photos! Conversely, never sacrifice quality for quantity. If you are truly unable to come up with at least one original pin or photo for the week, you can always make do with two wonderful repins. Don’t force yourself to come up with info graphics just for the sake of doing so. That’s more likely to backfire than help you gain followers!
